City of Westport, WA

As a designer, when you have an opportunity to rebrand a city, you say “Hell yes!” This sleepy little cold water surf town in the coast of Washington, needed a spruce up to speak to the next generation of adventurers. The following is a number of concepts that were presented before approving the final brand identity. The design language created for Westport was applied to street signs, way finders, online, social media, and even poster ads in the Seattle Airport!